August 2015

Essie Nail Polish 13/08/2015

The Essie behind Essie speaks to business magazine Fortune

As much as you could enjoy the range of Essie nail polishes available from Nail Polish Direct, you could still be surprised to learn that this popular brand was named after an actual person called Essie. That person, New York-born Essie Weingarten, 66, originally launched the brand in 1981 – and recently gave an interview to American business magazine Fortune explaining early inspirations behind Essie. The original big spark that led to Essie The Essie brand was acquired by L’Oreal in 2010 and, today, is regularly turned to by millions... Read More