Archive

August 2017

29/08/2017
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Strong, Classic & Unpredictable – Jessica Street Style 2017

Transitions are tough. And in the beauty world they don’t come tougher than the transition from Summer to Autumn when both skincare and makeup require a total overhaul in line with the colder temperatures and the lack of sunshine. To make the switch a little easier, we suggest taking baby steps into the new season trends by dipping your toes (and fingers) into one of Jessica’s Street Style Nail Polishes.. These are the lacquers to wear right now.. This season’s stand out fashion brings back strong classics and unpredictable hues... Read More

25/08/2017
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Dipping Powders Are Taking Over, Here Is Why

Unless you’ve been on a remote island with no wi-fi for the past few years, you’ve definitely heard of Dipping Powders. Dip Powders are a brand new trend taking over the nail industry, Dip Powders started as a safe, healthy alternative to traditional acrylics and gel polish.  The smell, the time to apply and the effects on the nails all left customers wanting more. Dip Powders have no odour & can be done in about a third to half the time as acrylics. They soak-off easier than gel polish, leaving... Read More

25/08/2017
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Need Nails That Are Runway Ready? Try RCM Runway Strut Collection

There’s nothing quite as satisfying as a freshly painted, glossy manicure. It instantly makes you look and feel just that little more groomed and put together. That’s why we believe that everybody should invest into their nails. With the on-set of party season, be prepared for any and all spontaneous events with a concise and carefully edited selection of beautifiers. Stash these into your handbag so you can ramp up your look from professional to party in minutes! Fall is a cosy time of year: Warm blankets, hot drinks and... Read More

25/08/2017
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FALL HAS ARRIVED & Our Mood Has Shift, Here Is Why

The air cools; the leaves turn. We leave behind our flip-flops for ankle boots, and our beach-tousled hair for sleek, coiffed looks. As we prepare for Winter, we turn into ourselves a bit more – becoming contemplative and introverted. We take comfort in textures and plush fabrics such as velvet to keep us warm and inspired. Instead of flirty pastels and bright neons, we seek: bold, high contrast, dark shades and new takes on classics that reflect our multi-dimensional impassioned spirits. Our Autumnal transformations are not complete without touches of... Read More

24/08/2017
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SIX NEW COLOURS That Are Getting Us All Fueled Up For Fall 2017

Look what’s coming from Artistic Nail Design! This NEW Artistic Nail Design Fueled and Furious 2017 Nail Polish Collection definitely caught our attention.. Artistic is ready to take you from zero-to sixty this Fall 2017. All cylinders are firing with Fueled & Furious! Made for those who know how to shift into overdrive. Go under the hood with these six NEW colours, available in both Artistic Colour Gloss and Colour Revolution – “Supercharged”, “Grease Monkey”, “Torque It!”, “She’s A Spark Plug”, “Radiate My Love” and “Heart Braker”. SPARK, says it... Read More

23/08/2017
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Moonlit Colours That We Can’t Wait To Dive Into.. CND NightSpell 2017

The transition from Summer to Winter is starting to begin and we just can’t wait to dive into these magical hues! It’s a dark and stormy night in the NEW NightSpell Collection of six Shellac and Vinylux colours. Bring on the night with moonlit colours, for Fall 2017. CND introduces this dark, sultry and full of drama Nail Polish Collection – inspired by a “dark and seductive edge”. There are several stand-out shades: A warm lilac créme, a few elegant duo chromes and some shade shifting magic – “Berry Boudoir”,... Read More

22/08/2017
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The Nail Polish Collection That Every Sophisticated Woman Needs – Zoya Sophisticates 2017 Nail Polish Collection

Fall has been slowly creeping up on us.. Which means the wait is finally over for the NEW Zoya Fall Collection – Sophisticates. But wasn’t it worth it! Featuring an assortment of smouldering nudes, wine reds and shadowy hues: in pearl, metallic and cream finishes – this 12 piece lacquer collection will not disappoint. Toxin-Free, 10-Free Nail Polishes that scream sophistication – “Gal”, “Tabitha”, “Hadley”, “Elaine”, “Mona”, “Yvonne”, “Padma”, “Hera”, “Joni”, “Presley”, “Beth” and “McKenna”. Lacquers that have us dreaming of Autumn days, when the leaves begin to turn &... Read More

21/08/2017
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Calling All Halloween Obsessives: A NEW Nail Polish Collection For Halloween 2017

Brain storming for Halloween & just can’t work out what to wear? Us too! That is why we are loving the China Glaze Happily Never After Collection. It’s time to forget about princesses, prince charming, fairies and love songs & get wicked! This year it’s all about evil queens, dragons, poison and dark magic. Finally a collection that takes us to a place where fairytale dreams are broken, where villains always win and happily ever after is non-existent – which are all the reasons why we love Halloween. Trick OR... Read More

15/08/2017
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Why We LOVE OPI Iceland 2017

Find out more about the BRAND NEW OPI Nail Polish Collection that is creating a storm! The long awaited 2017 OPI Autumn/Winter Iceland Collection is finally here and it certainly does not disappoint. The anticipation surrounding this collection has been building for quite some time, and we are very excited to say that this gorgeous Nail Polish Collection is officially here and in stock at Nail Polish Direct! Available in both the regular OPI formula and the chip-proof Infinite Shine Long-Wear Lacquer formula, you are guaranteed a show-stopping manicure in... Read More