Nail Polish Direct

02/05/2020
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Remove your gel polish from home

Need to take off your gel polish ready for a fresh mani from home? Don’t worry, we’ve got you. Whilst we’re staying home and staying safe, we’re all missing our fave nail tech! One thing that nearly all of us nail lovers have desperately needed over the past few weeks is a little advice on how to keep our fave nail looks from home… Where to begin? We’d say your first step is to take off that old gel nail colour you’ve been clinging onto. Or even your over-grown acrylics... Read More

20/03/2020

Who’s a Mother to you?

Mother’s come in all shapes and forms in many people’s lives so we want to say a big thank you to all the mother figure’s out there for helping us become who we are today. To all of the amazing mothers, grandparents, sisters, carers and individuals who act as mother figures in so many people’s lives. Thank you for being you! We asked the team ‘Who’s a mother to you?’, here’s what they said… “I owe all my strength and determination to my Mum, I strive to make her proud... Read More

10/03/2020
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NPD ‘Be Kind’ International Women’s Day 2020

As a female focused company, we always love to get together on International Women’s Day to promote positivity and empowerment. This year is no exception and we have been busy creating branded merchandise, arranging our open charity ‘Be Kind’ Cake & Coffee event alongside creating our NPD ‘Be Kind’ free box for NPD International Women’s Day 2020. Why we chose to support Mind in the ‘BE KIND’ movement In light of recent events, we have chosen to raise money for the charity ‘Mind’, in support of speaking up and reaching... Read More

26/02/2020
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Zoya Calm 2020 Spring Collection

Zoya Calm 2020 Spring Collection includes 6 amazing calm shades. Shades that vary from Pink, Blue, Green, Cream, Purple. Have your nails looking flawless yet calm & relaxed. We love this collection with it’s calming vibe is perfect for spring with it’s pastel, muted pallet of colours. These stunning polishes are all made completely cruelty free and vegan friendly too. For maximum wear follow our three step guide: apply your chosen base coat to clean dry nails then apply the colour you have chosen, it works best if you do... Read More

25/02/2020
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Artistic Colour Gloss – Take A Dip

What you’ll need: 1 x Prep 15ml 1 x Base Coat 15ml 1 x Activator 15ml 1 x Top Coat 15ml 1 x Brush Restorer 15ml 1 x Dual-Ended Dip Dish 1 x Clear Dip Powder 23g 1 x Coloured Dip Powder Start Off First clean and prep the nails. Buff nail surface with 100 grit EFFECT BUFFER to remove shine. Cleanse nail with Artistic NAIL SURFACE CLEANSER and a LINT-FREE WIPE. Apply Perfect Dip PREP to all nails and let air dry. Dive In Your Dip Apply a thin... Read More

18/02/2020
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Free from: The toxin’s in nail polish breakdown

Brush up on your nail knowledge and read our full breakdown of ‘free-from’ polish ingredients. Looking for a polish that is free from harmful chemicals, vegan friendly nail polish or nail polish that is safe to wear during pregnancy? Get the low-down on what to look for before making your next toxin-free nail polish purchase to help you choose the formula best suited to your nail needs. There are now over 10 ingredients that nail brands are looking to avoid when producing nail colours and formulas. It is important to... Read More

14/02/2020
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Valentine’s Day 2020

It’s time to ‘MAKE IT NEON’ this valentines day with our three wonder dreamy set for just £5.95, to just give a little bit of love to everyone this February the 14th, from all of us here at NPD. So take Valentine’s Day nails and make them neon with our exclusive China Glaze Valentine’s Day trio set and you can thank us later, because whether you are single or taken, this gift is fr everyone to stand out and make a statement on everyone, with a bold splash of colour.... Read More

14/02/2020
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Cuccio Imagine Collection Spring 2020

Cuccio Imagine 2020 Spring collection This beautiful dreamy collection is full of pretty pastel colours perfect for this coming spring season. Formulated with Triple Pigmentation Technology for complete colour coverage in as little as two coats. This amazing nail collection will cure in as little as 30 seconds under UV or LED lights and up to 3 weeks chip resistant. Amazing right?! These cute pastel Cuccio nail lacquer will be your dream this spring. Cuccio – I Imagine This light grey colour has a simple elegant feel. Let it fill... Read More

12/02/2020
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Nails Inc Spring 2020

What doesn’t say the new year is here like the Nails Inc spring 2020 collection? From bright to natural with a a Crystal twist, this collection has something for everyone to fall in love with, just like we have. So take a look, find your new must have product,and keep an eye out because it won’t be long till you can get your hands on them too. Welcome to Nails Inc heaven! The new High performance four piece nail polish sets are back with a bang this year, from the... Read More

31/01/2020
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Grammy’s 2020

As we all know the Grammy’s is all about famous faces, everything fashion and making a statement, and this year did not disappoint. With stars like Billie Eilish, Lizzo and Lil Nas X having all emerged as winners of the world wide event. But when it comes to something like this, there is one thing everyone has in common… nails. and we are here for it as the Grammy’s are arguably more nail-focused than any other. So take a look at some that caught our eye this year, and we... Read More